Life With Strings Attached
Everything in life is better understood if you can learn to see the strings attached.
Jamie Gale is a thought leader who rose to prominence in the guitar industry by simplifying complex concepts. In this podcast, he engages in cross-disciplinary discussions to reveal how everything from guitar design to architecture, philosophy, physics and more can be better understood if you learn to see the universal truths that underpin our world.
Life With Strings Attached
Reuben Forsland on The Art of Curiosity
This week on Life With Strings Attached, we sit down with Reuben Forsland: Adventurer, innovator, and the luthier behind JOI Guitars.
Reuben’s story stretches from backcountry snowboarding and near-death kiteboarding crashes to building guitars out of hempwood, carbon fiber, and even the walls of Jimi Hendrix’s childhood home. What drives him? A relentless curiosity, a hunger for challenge, and a reverence for the emotional resonance of sound.
This episode goes beyond guitars, it’s about risk, creativity, family, identity, and the thrill of making something meaningful. Reuben doesn’t just build instruments, he builds wonder. Tune in.
Find Reuben's work here:
https://www.joiguitars.com/
https://www.instagram.com/joiguitars/?hl=nl
https://www.facebook.com/joiguitars1/
https://www.youtube.com/channel/UCR1bpAe8BjDS5JnGAtpepDg
Watch the video version on YouTube:
🔗 YouTube Channel – Life With Strings Attached
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